<?xml version="1.0" encoding="UTF-8"?>
<rss xmlns:atom="http://www.w3.org/2005/Atom" xmlns:content="http://purl.org/rss/1.0/modules/content/" version="2.0">
  <channel>
    <title>Marketing Track</title>
    <link>https://mbacareermanagement.byu.edu/channels/marketing/</link>
    <description>Marketing Track</description>
    <language>en-US</language>
    <lastBuildDate>Fri, 11 Apr 2025 17:19:55 GMT</lastBuildDate>
    <atom:link href="https://mbacareermanagement.byu.edu/channels/marketing/index.rss" type="application/rss+xml" rel="self" />
    <item>
      <title>March 2025 MBA Placement Results</title>
      <link>https://mbacareermanagement.byu.edu/march-2025-mba-placement-results</link>
      <description>BYU MBA MARCH 2025 PLACEMENT Full Time – 9 points behind Last Year, slipped a bit this month – very tough hiring environment for MBAs across the country.</description>
      <pubDate>Fri, 11 Apr 2025 17:19:55 GMT</pubDate>
      <author>Rick Patterson</author>
      <guid>https://mbacareermanagement.byu.edu/march-2025-mba-placement-results</guid>
      <content:encoded><![CDATA[<html lang="en">                    <head>                <meta charset="utf-8">                <meta property="op:markup_version" content="v1.0">                                    <link rel="canonical" href="https://mbacareermanagement.byu.edu/march-2025-mba-placement-results">                                <meta property="fb:article_style" content="default">            </head>                            <body>                <article>                    <header>                                                                            <h1>March 2025 MBA Placement Results</h1>                                                                                                    <address>    <a rel="author" href="https://mbacareermanagement.byu.edu/rick-patterson">        Rick Patterson    </a></address>                                                                            <time class="op-published" dateTime="April 11, 11:19 AM">April 11, 11:19 AM</time>                                                                            <time class="op-modified" dateTime="April 11, 11:34 AM">April 11, 11:34 AM</time>                                            </header>                     <b>BYU MBA MARCH 2025 PLACEMENT</b><figure> <img src="https://brightspotcdn.byu.edu/ee/a9/eaf5331c47c49c4ad5170782993b/picture1.png"></figure><p>Full Time  9 points behind Last Year, slipped a bit this month  very tough hiring environment for MBAs across the country.</p><p>Internship: Flat to last year, closed the gap.</p><p><b>International Placement:</b></p><figure> <img src="https://brightspotcdn.byu.edu/64/ee/b3e05b354fa5b211badd405aa611/picture2.png"></figure><p>Full Time: Progressing, but still lagging to benchmarks  tough hiring environment!</p><p>Internships: Ahead of both benchmarks through March</p><p><b>FJob Offers:</b></p><figure> <img src="https://brightspotcdn.byu.edu/21/6a/cf8a279e438dbd08d7f39e400434/picture3.png"></figure><p>Full Time: Job offers trending to last year, placement hopefully just a timing issue.</p><figure> <img src="https://brightspotcdn.byu.edu/30/ce/8461ec0243b18faa7a8b8a0c0363/picture4.png"></figure><p>INTERNSHIP: Job offers up vs. last year (% of students with offers), and placement is flat. The offers/students are down slightly, reflecting a tough hiring environment.</p><p><b>SUMMARY:</b></p><p>For Full Times, this is the toughest hiring environment in the last 14 years as measured by placement. The Trump Tariffs are causing companies to pause, and are struggling to understand how this will impact their businesses, and for us, placement. Hence, this year it demands more work on part of the MBAs. Please practice your skills - mock interview with Perry, Shawna, and Rick. As we see and find opportunities, we will be sending them out.</p><p>For Internships, we are right on track to last year. We do not see many multiple offers per MBA, another indicator of market uncertainty and challenge.</p><p>I leave you with a great scripture in times of adversity and struggle:</p><p>Search diligently, pray always, and be believing, and all things shall work together for your good, if ye walk uprightly, and remember the covenant ye have covenanted one with another. (DC 90:24)</p>                                    </article>            <script src="https://brightspotcdn.byu.edu/resource/00000173-da06-d043-a7ff-dece7d790000/_resource/brightspot/analytics/search/SiteSearchAnalytics.5eb1a8a326b06970c71b3a253fbeaa64.gz.js" data-bsp-contentid="00000187-72b3-d7ba-a98f-f6fb1aec0000"></script></body>            </html>]]></content:encoded>
    </item>
    <item>
      <title>February 2025 MBA Placement Results</title>
      <link>https://mbacareermanagement.byu.edu/february-2025-mba-placement-results</link>
      <description>BYU MBA FEBRUARY 2025 PLACEMENT</description>
      <pubDate>Thu, 06 Mar 2025 20:59:19 GMT</pubDate>
      <author>Rick Patterson</author>
      <guid>https://mbacareermanagement.byu.edu/february-2025-mba-placement-results</guid>
      <content:encoded><![CDATA[<html lang="en">                    <head>                <meta charset="utf-8">                <meta property="op:markup_version" content="v1.0">                                    <link rel="canonical" href="https://mbacareermanagement.byu.edu/february-2025-mba-placement-results">                                <meta property="fb:article_style" content="default">            </head>                            <body>                <article>                    <header>                                                                            <h1>February 2025 MBA Placement Results</h1>                                                                                                    <address>    <a rel="author" href="https://mbacareermanagement.byu.edu/rick-patterson">        Rick Patterson    </a></address>                                                                            <time class="op-published" dateTime="March 06, 01:59 PM">March 06, 01:59 PM</time>                                                                            <time class="op-modified" dateTime="March 06, 01:59 PM">March 06, 01:59 PM</time>                                            </header>                     <b>BYU MBA FEBRUARY 2025 PLACEMENT</b><p>February: We closed the gap to last year significantly for both Full Time, and Internship MBA recruiting:</p><figure> <img src="https://brightspotcdn.byu.edu/f9/2d/c125399944bbbda4b50199d34e31/picture1.png"></figure><p>&nbsp;</p><p><b>International Placement:</b></p><figure> <img src="https://brightspotcdn.byu.edu/a5/18/6959cb83428097e5fa1ff00f9817/picture2.png"></figure><p>FT still has some work to do to catch up to last year and 3 yr. moving average. Internships are right on track, within the margin of error.</p><p><b>Full Time Job Offers:</b></p><figure> <img src="https://brightspotcdn.byu.edu/ba/65/2bd3fdac4c08a3bf86bda4ea368c/picture3.png"></figure><p>FT Job offers picked up in February, vs. benchmarks. Still work in process, but getting there. Slightly ahead of all of last year's benchmarks, except for placement.</p><figure> <img src="https://brightspotcdn.byu.edu/07/d6/a849f6d9496fa4bc82549dae3cb1/picture4.png"></figure><p>Internship offers are trending to last year, only placement is down some 6% points. Two-thirds of the class now has received at least one offer.</p><p><b>SUMMARY:</b></p><p>We are getting into the home stretch for the recruiting year. Hang in there and keep pressing forward with a perfect brightness of hope. Blessings are there, and there is help. Please come pay Perry, Shawna, or myself a visit to discuss recruiting.</p>                                    </article>            </body>            </html>]]></content:encoded>
    </item>
    <item>
      <title>January 2025 MBA Placement Results</title>
      <link>https://mbacareermanagement.byu.edu/january-2025-mba-placement-results</link>
      <description>Overall MBA Placement:</description>
      <pubDate>Fri, 07 Feb 2025 23:27:22 GMT</pubDate>
      <author>Rick Patterson</author>
      <guid>https://mbacareermanagement.byu.edu/january-2025-mba-placement-results</guid>
      <content:encoded><![CDATA[<html lang="en">                    <head>                <meta charset="utf-8">                <meta property="op:markup_version" content="v1.0">                                    <link rel="canonical" href="https://mbacareermanagement.byu.edu/january-2025-mba-placement-results">                                <meta property="fb:article_style" content="default">            </head>                            <body>                <article>                    <header>                                                                            <h1>January 2025 MBA Placement Results</h1>                                                                                                    <address>    <a rel="author" href="https://mbacareermanagement.byu.edu/rick-patterson">        Rick Patterson    </a></address>                                                                            <time class="op-published" dateTime="February 07, 04:27 PM">February 07, 04:27 PM</time>                                                                            <time class="op-modified" dateTime="February 07, 04:31 PM">February 07, 04:31 PM</time>                                            </header>                     <b>Overall MBA Placement:</b><p>Closed the gap a bit to benchmarks, but still materially behind benchmarks. For January, I estimate 7% points of the gap is due to reporting issues, based on historical data.</p><figure> <img src="https://brightspotcdn.byu.edu/af/dd/9dd1f20b42baa73efcd08dd5294d/picture1.png"></figure><p>&nbsp;</p><p><b>International Placement:</b></p><figure> <img src="https://brightspotcdn.byu.edu/8b/33/0ad66385464a9c122f9903af1ff3/screenshot-2025-02-07-162436.png"></figure><p>Full Time: Moving along, but still materially behind benchmarks</p><p>Internships: Great month  flat to 3 yr. ave, and only slightly behind last year  great job.</p><p><b>Full Time Job Offers:</b></p><figure> <img src="https://brightspotcdn.byu.edu/04/fa/4026560742518f6f97cdb10ab9ed/picture4.png"></figure><p>Making progress  still have a ways to go.</p><p>&nbsp;</p><p>Please come and pay Perry, Shawna, and myself a visit to discuss your job hunting process and challenges.</p><p>&nbsp;</p><p><b>Search diligently, pray always, and be believing, and all things shall work together for your good, if ye walk uprightly and remember the covenant wherewith ye have covenanted one with another.&nbsp;&nbsp;&nbsp; &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; D&amp;C 90:24</b></p>                                    </article>            </body>            </html>]]></content:encoded>
    </item>
  </channel>
</rss>
